Brand Analytics Masterminds
Brand Analytics Masterminds
Location
Date
Description
Join senior professionals for an evening of brand analytics and strategy! Engage in structured roundtable discussions, hear from our expert panel on brand data strategy, and network over dinner with industry voices including Robert Børlum-Bach (JP/Politiken), Juliana Sawma Hauswirth (IIH Nordic), Adrian Kaule (Nemlig.com), and Steen Rasmussen (IIH Nordic).
What is Brand Analytics Masterminds?
The Brand Analytics Masterminds forum is an exclusive, premium gathering for business leaders and professionals who play a leading role in shaping the data strategy of their organizations. Designed to align data-driven initiatives with overarching business objectives, the event brings together a curated group of Chief Marketing Officers (CMOs), Heads of Data Strategy, Marketing Directors, Digital Transformation Managers, and Product Development Leads. These roles represent a diverse cross-section of senior executives and middle management, all committed to leveraging data as a cornerstone of their brand's growth and success.
Agenda
Full event Program | Venue: To be finalised | |
17.30 | Arrival, connecting & drinks | |
17:50 | Welcome from Steen & Friends 5mins BLC opening, with Jomar Reyes (AU), Brand Leadership Community, Bonfire Attendant | |
18.15 | The half life of data, Steen Rasmussen, BLC, | |
18:30 | Break out sessions | |
19:00 | Dinner and other forms of enjoyment | |
19:30 | "Meshes, Products, and Contracts - New Frontiers in Data Management for Greater Business Impact" Robert Børlum, JP/Pol | |
19:50 | Sources of pain, campaign tracking considerations, | |
20:05 | Insights partner | |
20:20 | Forget customer journeys, Adrian Kaule, COO, Nemlig | |
20:40 | Sparkling insights - Update from the Brand Leadership Community Evaluations | |
20:50 | Drinks til you drop - or you run out of money | |
Event Format
The event embraces the hallmark BLC Masterminds format, combining a collaborative and interactive learning experience with the sophistication of a premium evening. Attendees will enjoy:
- Expert-Led Keynotes: Featuring industry leaders who share actionable insights into the transformative potential of data and marketing technology. These sessions address critical areas such as the role of Customer Data Platforms (CDPs), innovative approaches to data activation, and the integration of data into marketing, innovation, and product development.
- Interactive Breakout Sessions: Focused peer-to-peer discussions in smaller groups, allowing attendees to share challenges, experiences, and best practices in data strategy and implementation.
- Panel Discussions: Engaging dialogues where thought leaders and practitioners discuss emerging trends, strategic insights, and the future direction of data-driven branding.
- Networking Opportunities: Dedicated time to build meaningful connections with other professionals, potential partners, and industry influencers, ensuring the exchange of ideas extends beyond the event.
Key Takeaways
- Actionable Strategies: Insights and tools to elevate your approach to brand analytics and customer insights.
- Peer Collaboration: Shared experiences and solutions through interactive breakout sessions.
- Innovative Perspectives: Practical frameworks for balancing data, creativity, and intuition.
- Meaningful Connections: Build long-term relationships with like-minded professionals and industry leaders.
Venue
TBD, Copenhagen
Headliners
FAQ
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I wish to cancel my Brand Analytics Masterminds ticket and receive a refund. What should I do?
The approval of refunds is entirely at the event organiser’s discretion, and you should get in contact with the event organiser to discuss what options are available to you. To get in touch with the event organiser, simply reply to your order confirmation email or use the "Contact organiser" form on the organiser's profile. For more help with this, read here.
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I have registered on the Brand Analytics Masterminds waiting list, what happens now?
If more tickets become available you will be notified (by email) amongst others who have joined the list. Purchasing is on a first-come first-serve basis. For more information, read here.
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Where do I find a link to an online event?
Check your order confirmation page or order confirmation email. Usually, the organiser of the event provides the details in the order confirmation email or they might send you a follow-up email with a link to their online event. You might also want to read the event description on Billetto where an event organiser should describe how to join the Brand Analytics Masterminds event online. For more information on this, read here.
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What is refund protection and why would I need it?
Refund Protection provides you with the assurance that if unforeseen and unavoidable circumstances interfere with your ability to attend an event you can claim a refund. For more information on this, read here.
Brand Analytics Masterminds
From Free